Take thumbnails from first thought to approved final.
Brainstorm directions, develop competing concepts, iterate on designs, and collect approvals without losing the reason behind each decision.
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Treat every thumbnail like the creative project it is—not a trail of PNGs in chat.
Give the click its own production process
Explore several directions, carry the strongest into design, and preserve feedback from brief to final.
Start with the thinking
Build a mood board with references, notes, sketches, links, and a clear creative brief.
Compare real directions
Develop distinct concepts side by side before investing in polished iterations.
Make approval visible
See comments, approvals, due dates, and the chosen cover without asking which file is final.
A clear path through the work.
- 01
Brainstorm
Gather the brief, references, sketches, notes, and possible directions.
- 02
Develop
Compare concepts, upload iterations, and focus feedback on the strongest work.
- 03
Approve
Choose the final, connect it back to the Idea, and keep the decision visible.
The details that keep the process moving.
- Freeform brainstorm board
- Parallel concepts
- Design iterations
- Comments and approvals
- Designer dashboard
- Gallery, kanban, and list views
A few useful details.
Can one video have multiple thumbnail projects?
Yes. Multiple projects can link to the same Idea, which makes it possible to develop competing approaches.
Do thumbnail deadlines appear on the calendar?
Yes. A project's due date can surface on the calendar alongside the Channel's other production dates.
Built to work together.
Build a calmer content operation.
Bring the plan, the work, and the people responsible for it into one creator-first workspace.